Essentials of Contemporary Advertising

dc.contributor.author	William F. Arens, William F.
dc.contributor.author	Schaefer, David H.
dc.contributor.author	Weigold, Michael
dc.date.accessioned	2020-12-02T07:13:41Z
dc.date.available	2020-12-02T07:13:41Z
dc.date.issued	2008
dc.identifier.isbn	0073380970,9780073380971
dc.identifier.uri	http://10.250.8.41:8080/xmlui/handle/123456789/15307
dc.language.iso	en	en_US
dc.publisher	McGraw-Hill Education	en_US
dc.relation.ispartofseries	2nd Ed;
dc.subject	Advertising	en_US
dc.title	Essentials of Contemporary Advertising	en_US
dc.type	Book	en_US