Abstract:
Construction sector has a crucial role in the economy of a country. Construction industry is very
diverse and unorganized in nature. Unlike manufacturing and production industry, the
construction industry faces difficulty because of uniqueness of every construction project. The
construction sector is highly fragmented with multiple stakeholders working at various
interfaces. There is a need for integration among stakeholders in the supply chain on construction
projects that would help greatly in reducing cost and time overruns. Supply chain comprises of
all those entities and processes which are involved in accomplishing a customer order. More
stakeholders are involved in management of resources, information, and processes. Sustainable
Supply Chain Management (SSCM) involves managing of materials, information, cash flows,
cooperation among companies along the supply chain incorporating goals of sustainable
development. There is a need to adopt the principles and practices of SSCM. The adoption is not
a straight forward process, creating complexity issues in terms of its adoption. System dynamics
approach is used to simplify complexity in the adoption of sustainable SCM using feedback
mechanism.
System Dynamics (SD) is an approach that is used to address complexity in the adoption of
sustainable SCM using feedback mechanism. This research aims to determine challenges in the
adoption of SSCM and to address the related complexity using system dynamics approach
utilizing modelling and simulation techniques. The adoption of SSCM would lead to improved
performance of the construction sector in the developing countries. The research consists of the following phases; identification of challenges from literature using content analysis and
questionnaire surveys to determine causality among variables that led to the development of
causal loop diagram (CLD). The CLD was used to develop the system dynamics model.
The research findings will help the practitioners to adopt sustainability principles in term of
supply chain and will not only enhance productivity and performance, but will also help in
minimization of delays, promote long term relations, reduce communication gaps and projects
complexities
