Business Communication

Abstract

Business Communication is a course designed to consider the needs of most of you who wish to develop your technical writing skill to a professional level. It guarantees improved understanding of the basics of technical writing and the concepts and terminology specific to it. Technical writing is defined as a practical enterprise. Business communication has its own practical importance in today's fast moving world where the ability to communicate both verbally and in writing is considered to be the most crucial skills. Technical communication is not expressive writing, journalistic writing, or creative literature. The language of technical communication is dry, clear and concise to help people get the main idea quickly. Business communication writers have the crucial job to plan, design, organize, write and edit many kinds of professional documents. The contents of this course have therefore been exclusively designed to cater such needs. It is a course that comprises of nine units. We hope that this course will cater many professional needs of the students. The core of this BC course can be summarized in the following areas: ● Basic concepts of business communication (importance, types, steps, process, qualities) ● Enhancement of four skills- listening, reading, speaking & writing. ● Mastering writing skills in letter writing, memorandum, meetings corresponddence, report writing, e-mails. ● Expertise in job search communication-writing CV and portfolio, responsibilities as interviewer and interviewee. ● Awareness of skill how to communicate with customers in ethical context. I have benefited greatly from the support of worthy Dr. Malik Ajmal Gulzar and the highly esteemed Dr. Shamim Ali who have been my mentors and a model of unswerving devotion to educating students and I salute their efforts. Many individuals have contributed to the writing and reviewing of this book to whom I am deeply grateful. Finally, great appreciations are for my family who have al