dc.contributor.author | Wirtz, Jochen | |
dc.date.accessioned | 2025-01-17T13:15:49Z | |
dc.date.available | 2025-01-17T13:15:49Z | |
dc.date.issued | 2021 | |
dc.identifier.uri | http://10.250.8.41:8080/xmlui/handle/123456789/49043 | |
dc.description | 9th ed. | en_US |
dc.language.iso | en | en_US |
dc.publisher | World Scientific Publishing Co. Inc. | en_US |
dc.subject | NCL-2025.NBSTEXTBOOK-2025. | en_US |
dc.title | Services marketing: People Technology Strategy | en_US |
dc.type | Book | en_US |