Automotive Experience Center

Abstract

The world over, motorsports is regarded as one of the most popular and rapidly growing sports genre which has cultivated a sense of community and competition amongst millions. Pakistan however, has never taken tangible steps to ever step foot in that realm, even though we have some of the most talented individuals who have started to compete on an international level despite the innumerable hurdles they face. This thesis aims to explore a possible set of steps that would add to the growing interest at large, and provide a direction for enthusiasts to explore, share and collaborate on various ideas. A major problem to be solved is to provide these individuals a platform and a space for them to not only interact and connect, but also to give others who are not readily aware of the opportunities at large a learning experience that is second to none, and hones on that latent talent that is yet to be discovered. The reason motor sports and motor vehicles have been regarded so highly in recent years is because of its ability to engage all the senses of the human experience at a heightened level, which impacts all users alike and provides them a memorable experience. This thesis plans to extrapolate on that very sensory feeling and provide spaces that replicate those emotions to a certain degree. Interactive spaces, showcase arenas, and knowledge exchange bridges are just a few of the ways this thesis plans to explore and present that. By providing a space that curates and replicates the very visceral and emotional experience of automotive realm, this automotive experience center aims to put Pakistan and Pakistanis at large on the international map as the leading thought magnets behind the next generation of motors ports and motor vehicles advancement at large.