Abstract:
Video games earn massive amount of money, produce heated debate, and their
players spend huge amount of time on these games. These things make games one of
the leading forms of personal and social entertainment. Due to the popularity of
games, there is an increased interest in their design and effects on stakeholders.
So far, gaming research has focused on game design, interactional issues, as well as
the psychological effects on gamers. Recently, most of the gaming research has
focused on players’ psychology, cultures, and games contents. However, we still
need to develop a deeper understanding of ‘why people engage in gaming’?
There are three reasons why gaming has received so much attention recently. 1). The
size and growth rate of the gaming market; 2). Gaming popularity; and. 3). Role of
gaming in human computing interaction. Scholars have argued to take gaming
research seriously based on a range of social, cultural, economic and technological
factors. The global gaming market is one of the largest. For example, the UK’s video
gaming industry is bigger than the film and music industry. Gaming industry has
also been declared as one of the most creative industries.
Cognitive psychologists have been investigating the possible societal value of
playing various computer games. Cognitive abilities, such as attention,
concentration, reaction time, visual tracking, memory, hand-eye coordination,
mathematical ability, and verbal ability are the key factors found to be influenced by
gaming. Literature suggests that playing computer games may significantly increase
cognitive performance. Risk taking behavior is a dominant part of human
personality. It plays a vital role in various aspects of a person’s life. For example,
Abstract
xi
investment decisions, ethical decisions, health related issues, purchasing decisions,
etc. are affected by where the decision maker lays on the risk taking scale. Recent
research has found that people vary in terms of their risk tolerance. Also, their risk
taking tendencies differ depending on the situation. For example, a person may have
a different risk tolerance when it comes to financial decisions, as compared to ethical
decisions. This phenomenon is referred to as domain specific risk. Domain specific
risk taking behavior has been measured in different cultures and environments. Each
culture has different social values, history, and ideology; which in turn affects risk
taking behavior. Cross cultural differences are also found to influence risky decision
making.
Hence, in the light of the emerging importance of the understanding of gaming, and
emergence of role of risk behavior in human decision making, the objective of this
project is to examine the role of risk behaviors on gaming habits. We do it by
conducting a survey among the moderate to high level gaming professionals. During
our study, we investigate three types of video games (action, puzzle and strategic)
and their respective impacts on three types of risk attitudes (health/safety, social and
recreational). The results of our study have validated the proposed research question
that video game preferences really does affect the risk taking behaviors of
individuals in their daily life. We also observed influence of gender and marital
status in some domains.