Abstract:
The growing trend of global human resource has significantly driven up the need for treating
employees as the most predominant profit generating factor of organization with which it has
now become important to study the behavioral factors which impact the employee productivity.
The present study endeavors to explore the impact of perceived organization support on
employee job performance in case of telecom sector. Study has made use of primary data
gathered through questionnaire. The research sample taken was 150 employees of the telecom
companies of the Rawalpindi and Islamabad. The scale used in the research is likert scale
Estimation is done using SPSS16 and regression was followed using ANOVA analysis. Findings
of study are in accordance with theory that perceived organizational support exerts a
statistically significant and positive impact on employee job performance in case of telecom
sector. Study contains a useful policy implication that for enhancing employee performance in
organization it is important to first create the positive perception of organization in their mind.
