• Capturing Value from Customer Reviews: A Case Study of Multichannel Retailers in the Fashion Industry 

  Mushtaq, Fiza (NUST Business School ,NUST (NBS), 2024)

  This research explores how text analytics can reveal consumer concerns by examining reviews of brands such as Khaadi, J., Ideas by Gul Ahmed, Limelight, and Sapphire on Google. The study is divided into two main sections: ...
• Identification of the Barriers to Implementation of Blockchain Technology in Cold Food Supply Chain: An Integrated Approach of Fuzzy DEMATEL and Fuzzy-SBWM 

  Sadia, Khansa (NUST Business School(NBS), NUST, Islamabad, 2024)

  As we know, in this emerging era of technology organizations need to adopt the latest technologies to enhance their systems efficiently and effectively for the transparency and traceability of transactions. In this regard, ...
• BENCHMARKING OF IMPORT CLEARANCE PROCESS OF US AND PAKISTAN TO FIND POTENTIAL IMPROVEMENTS 

  Arshad, Nauman (NUST Business School, NBS, 2024)

  Efficient customs clearance has a grave impact on the trade of a country. Importers may incur huge losses in meeting the orders if their incoming cargo is stuck at the port due to a delay in customs clearance. Pakistan ...
• AN OPTIMIZATED & CLOSED LOOP DECISION-MAKING FRAMEWORK FOR E-COMMERCE TEXTILE LEFTOVER 

  ALI, FARHAN (NUST Business School (NBS), NUST, 2024)

  As the e-commerce industry becomes increasingly competitive, there is a growing need for smoother and more sustainable integrated logistics frameworks that account for both environmental and managerial implications. ...
• THE IMPACT OF FRONT OF PACKAGE (FOP) FOOD NUTRITIONAL LABELLING STANDARDS ON CONSUMER SATISFACTION 

  Javed, Haiqa (NUST Business School (NBS), NUST, 2023)

  This thesis explores the significant role of food packaging, particularly Front of Package (FOP) food nutritional labeling, in influencing consumer behavior, satisfaction, and preferences. The research adopts a ...
• THE IMPACT OF ADOPTING GREEN PROCUREMENT PRACTICES ON COMPETITIVENESS IN SMES. 

  Safdar, Nimra (NUST Business School (NBS), NUST, 2023)

  In the previous decade, green procurement practices have become increasingly important for the SMEs to adopt in this highly robust business environment. This paper is about green procurement practices as a new trend ...
• ANTECEDENTS AND OUTCOMES OF RICE EXPORTER’S WILLINGNESS TO ADOPT PRODUCT TRACEABILITY MECHANISM 

  Sami Ur Rehman (NUST Business School (NBS), NUST, 2023)

  The global food supply chains face growing challenges related to safety, authenticity, and transparency. Consumers today demand greater accountability and assurance regarding the origin and quality of the products they ...
• RELATIONSHIP ORIENTED SUPPLY CHAIN: INTERNATIONAL EVIDENCE 

  Khan, Rimsha (NUST Business School, NBS, 2024)

  Measuring Supply chain performance is vitally essential for gauging the efficiency of modern supply chains. There are many methods of measuring supply chain performance that rely mainly on financial indicators, which are ...
• CENTRALIZED PLASMA SUPPLY CHAIN NETWORK DESIGN UNDER UNCERTAIN DONOR AND RECIPIENT AVAILABILITY 

  Anjum, Irij (NUST Business School (NBS), NUST, 2024)

  The efficient management of the plasma supply chain network is a critical component of ensuring the availability of safe and healthy plasma units for transfusion. Plasma is an essential lifesaving component of blood ...
• A BIPOLAR NEUTROSOPHIC OPTIMIZATION MODEL FOR A MEDICAL WASTE SUPPLY CHAIN NETWORK DESIGN 

  Sarwar, Maria (NUST Business School (NBS), NUST, 2023)

  With scientific advancements, healthcare institutions and the services they provide are growing rapidly, which ultimately leads to greater production of medical waste. The potential problems and risks of medical waste ...
• A NOVEL INTEGRATED APPROACH FOR CIRCULAR SUPPLIER SELECTION: COMBINING FUZZY SIMPLIFIED BEST WORST METHOD (F-SBWM) AND FUZZY DECISION MAKING TRIAL AND EVALUATION LABORATORY (FDEMATEL) 

  Saleem, Rahat Zeeshan (NUST Business School (NBS), NUST, 2023)

  With the growing environmental concerns and heightened public awareness, companies face mounting pressure from governmental bodies and stakeholders to adopt eco-friendly practices. This has driven a significant emphasis ...
• SUPPLY CHAIN NETWORK DESIGN WITH UNCERTAIN TIME,PRICE DISCOUNTS,AND UNCERTAIN DETERIORATION RATE 

  KHALID, RABIA (NUST Business School (NBS),NUST, 2021)
• The Effect of Green Supply Chain Management Practices on Performance of Fresh Food Retailing 

  Qazi, Sharfah Ahmad (NUST Business School (NBS),NUST, 2020)
• Ranking the Enablers of Supply Chain Digitization in Pakistan Using a Novel Triangular Fuzzy Best Worst Method: A Case Study of Fertilizer Industry 

  Javaid, Umer (NUST Business School (NBS),NUST, 2022)
• INDUSTRY PROJECT Evaluating Traffic Congestion on National Highway(N-5) 

  Mehar, Sadia (NUST Business School (NBS),NUST, 2022)
• Firm Size Determinants and Their Impact on Supplier Selection and Evaluation 

  Dar, Rabia Aamir (NUST Business School (NBS),NUST, 2021)
• MARKET CANNIBALIZATION EFFECT IN DESIGNING A CIRCULAR SUPPLY CHAIN NETWORK: A ROBUST OPTIMIZATION MODEL 

  Safdar, Nimra (NUST Business School (NBS),NUST, 2021)
• Economic Modeling of a Hybrid Electricity Supply Chain for Sustainable Energy Storage Management 

  Salman, Saad (NUST Business School (NBS),NUST, 2022)
• Development of Hybrid AHP Scale to Identify the Barriers of Reverse Logestics in Tire Industry 

  Shahzad, Hasan (NUST Business School (NBS),NUST, 2021)
• Routinization of ERP based E-Procurement Practices; A Case Study of Exporters of Pakistan Textile Industry 

  Shah, Syed Muhammad Dawood Ali (NUST Business School (NBS),NUST, 2020)

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