BUSINESS PLAN OF EXPORT PROCESSING PLANT

Abstract

Mango the king of fruits in Indo-Pakistan sub-continent was known from very early times, it is said to have been growing for the past 4,000 or even 6,000 years in this region. In Pakistan the cultivation of mango is as old as the civilization of this tract. It is said that the Great Moghal Emperor Shah Jahan planted the groves of the mango tree in the Shalimar Garden, Lahore. It is one of the most popular tropical fruits in the world. Mango is the second major fruit crop of Pakistan after Citrus. Pakistan, the world's third largest exporter of mangoes, has some 102,800 acres devoted to mango cultivation and the harvest is estimated at 1,034,600 tones. The Pakistani Mangoes are well known for its taste and quality abroad. More than 54,000 tons of mangos are exported to neighboring and European countries. The production of Mangoes in southern Punjab i.e., Multan, Bahawalpur, Rahimyar Khan and Dera Ghazi amounts to approximately 0.70 million metric tones while 0.3 million metric tones is being produced in various districts of Sindh Province. A bout 250 varieties of mangoes are grown in Pakistan. Mango varieties have been known for attractive colors, savoring smell, delightful taste and high nutritive value. There is a great demand for mangoes in some foreign countries and Pakistan is exporting a good quantity of mangoes every year and earning a good amount of foreign exchange. The most popular exporting varieties are Chaunsa, Sindhri and Anwar Retol. The project involves processing of fresh mangoes for export from Pakistan The process would include undertaking value-added activity(s), which will increase the quality and shelf life of Pakistani mangoes for the international market. Pakistani Mangoes have huge demand in the international market due to its rich flavor, aroma, and health value, i.e., nutrients and minerals contents. It has been observed that in order to enter into the international markets with longer shelf life, good quality mangoes will require physical infrastructure facilities like modern processing and logistics1. The major scope of processing activities will include post harvest handling, pre-cooling, grading, ripening, packing and logistics. A plant with processing capacity of 3 tons per hour is considered to be an economically viable setup. The total operational days of plant shall be 70 days. This means, that for a total 70 operational days, with 8 hours of operations per day, a total of 1, 3443 metric tons of fresh mangos can be processed. 1 A family own company will be formed by brothers who are highly educated in different fields like law, economics, doctor in medicine & surgery, engineering and masters in business administration. They all agreed on forming a partnership deed to start this business as soon as possible. The Processing plant is proposed to be set up at Shahbazpur Road, Near Commerce College in Rahimyar Khan City