NUST Institutional Repository
To Study effect of Emotional Appeal on Consumer Behavior in CSD (Carbonated Soft Drink) Advertisements and its Comparison with Humor Appeal
Login
DSpace Home
→
E-Theses
→
NBS
→
Business Administration
→
MBA
→
View Item
JavaScript is disabled for your browser. Some features of this site may not work without it.
To Study effect of Emotional Appeal on Consumer Behavior in CSD (Carbonated Soft Drink) Advertisements and its Comparison with Humor Appeal
Ashok., Marvi
URI:
http://10.250.8.41:8080/xmlui/handle/123456789/38937
Date:
2015
Description:
Supervisor: Bilal Ahmed Chohan
Show full item record
Files in this item
Name:
Marvi Ashok_0001.pdf
Size:
13.06Mb
Format:
PDF
View/
Open
This item appears in the following Collection(s)
MBA
[333]
Search DSpace
Search DSpace
This Collection
Advanced Search
Browse
All of DSpace
Communities & Collections
By Issue Date
Authors
Titles
Subjects
This Collection
By Issue Date
Authors
Titles
Subjects
My Account
Login
Register