The aim of this project was to identify branding strategies for Yingli solar to communicate its past glory to its new and existing customers, as well as formulate a winning strategy to introduce new and advance technologies ...

A long-time leader in the cement manufacturing industry, Fauji Cement Company Limited, headquartered in Rawalpindi, operates a cement plant in Fateh Jang, District Attock in the province of Punjab. The company produces ...

As sustainability becomes a vital factor for industries worldwide, the food delivery sector has emerged as a significant contributor to environmental challenges due to its rapid expansion and reliance on single-use packaging. ...

The telecommunication industry worldwide is undergoing a significant business transformation which is fueled by the changing economic environment coupled with tight competition & depleting dollar revenues. It has now become ...

In the telecommunication market, it is a big challenge for companies to retain their corporate customers given the tough market competition and changing economic conditions. Being the infrastructure backbone of the ...

A recent 10-day international trip to Turkey offered a rich blend of academic and industrial experiences, centered in Istanbul and Ankara. Istanbul and Ankara served as the main hubs where I combined work and leisure with ...

This project focuses on enhancing the patient experience in private tertiary care hospitals by addressing key factors such as service efficiency, personalized care, and a supportive environment. Through the implementation ...